We made some lovely 60 & 20 second TV spots for Sainsbury’s showing their support for the 2016 Paralympic games in Rio.
Using early home movie footage, and with a heartfelt voice over from their mothers, they show a fresh side to these top athletes that viewers haven’t seen before – a real insight into their past, showing their determination, struggle and personality in new and candid ways.
It was great to meet their mums and record some really interesting interviews whilst enjoying tea and cake 🙂 Congratulations to Ellie for defending her gold medal in the 200m medley!
Director: Tubby Brother
Agency: AMV BBDO
Producer: Andrew Levene
Edit: David Stevens @ The Assembly Rooms
Composer: Helen Jane Long
Sound: Jungle Studios
Colourist: Jim Bracher @ The Mill
Below 20″ TV cut: